Founded in London by British perfumer Jo Malone, the house grew from handcrafted scented products created at her kitchen table to its first boutique on Walton Street in 1994. Jo Malone London became known for elegant simplicity, unexpected ingredient combinations and fragrances designed to be worn individually or layered together. The brand joined The Estée Lauder Companies in 1999 and has since developed into an internationally recognised British fragrance and lifestyle house. Today, its distinctive colognes combine understated presentation, imaginative perfumery and a characteristically modern interpretation of British style.